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Argumentative Unit

Argumentive Unit
Across
a figure of speech in which a word or phrase literally denoting one kind of object or idea is used in place of another to suggest a likeness or analogy between them (as in drowning in money)
A statement essentially arguable, but used as a primary point to support or prove an argument
A question asked where the answer is obvious and supports the overall point.
Tells the listener/reader what to do or think
a figure of speech in which two unlike things are explicitly compared, as in “she is like a rose.”
persuasive technique and a type of propaganda through which a writer persuades his readers, so that the majority could agree with the argument of the writer.
Down
an argument based on emotion, playing on sympathy, fears, and desires.
Repeating words or phrases for emphasis and to capture the audience’s attention/raise emotion.
a figure of speech that involves an exaggeration of ideas for the sake of emphasis
Repeating the same sounds at the beginning of words.
a figure of speech in which a thing – an idea or an animal – is given human attributes
appeal based on logic or reason.